The Social: Summer Beauty Trends

Radford Team @ 2017-08-02 13:34:49 -0400

This season we’re seeing a lot of looks that deliver a high-impact, but aren’t overly complicated. The tones that are being used are modern and dynamic. It’s all about using fewer products, that have a gorgeous, flattering effect for all skin tones.

Desert Skin


This look is incredibly effortless. Imagine vacationing on an island in Greece and having perfectly sun swept skin, the overall look is very warm and glowy. Forget what you’ve known as beachy, it’s more of a ‘burnt’ look. Warm tones are super flattering on every skin tone. 

The hotter months are the perfect time to take advantage of this look, as your skin naturally is dewier and has more warmth from the sun. Ideally Desert Skin would be a day look, but can easily be amped up for the night. I imagine this look on a warm summers evening, with really dewy skin and a wash of colour (bronze or copper) across the lid. Since this look requires little to no foundation, it is super resilient against heat and humidity. The more heat, the better.

The Nars Loaded Palette will give you desert skin instantly.

Alien Skin


Alien skin is in. This highlight looks almost supernatural on the skin, making it one of the most desirable looks of the season. For more mature skins, focus on a holographic glow as opposed to one that’s too sparkly. 

Dose yourself in highlighter at any hour. But in the nighttime, it comes alive. Cream highlighters are fantastic in the summer because they work with the oil production on your face and only get better looking throughout the day.

Nudestix Nudies All Over Face Colours are all you need to achieve this look.

Bright Look

There’s no rules with this look. Bright, vivacious colours make a statement that will get you noticed in every room. This look can be totally customized, making it as bright or as dull as you please. You could do a light dusting of shadow as opposed to packing it on.

Some would argue that this is strictly a nighttime look, but you can really make it work during the day. If you’re on the skeptical side, try rocking just the bold lip during the day and adding the eye for the night. Do whatever makes you feel the most comfortable.

A matte lip will stay in place all day, even with the elements working against it. Waterproof liner is essential and will be locked in place all day long. This look is more runway and not your regular ‘Instagram’ makeup. Keep the skin super natural, and let the two pops of colour get all the attention. Apply straight from the bullet.

NYX has some amazing Vivid Brights Liners but the shade Pastel Pink will ease you into the trend beautifully. 

To see Victoria demonstrate these trends and share more tips and tricks on The Social, watch the clip below: